LCNC Jewelers

This is a sample site built to show off what a real e-commerce setup could look like from top to bottom. The brand is fictional, but everything behind it is fully functional.

The centerpiece is a product configurator that lets customers build their own piece by selecting metal type, stone shape, and other options. Pricing updates automatically based on their selections, with markup applied securely behind the scenes before anything reaches the cart. Customers always see the right price, and there's no way to manipulate it on the frontend.

The product catalog is fully managed through a content system, so adding or updating products doesn't require touching any code and all of the images and options are supplied by the vendor via API. The whole site is designed to be responsive across six pages: Homepage, Collections, Products, Education, About, and Contact.

This project was built to demonstrate that small and independent retailers can have enterprise-level e-commerce functionality without an enterprise-level budget.

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